Post Office: Morson Digital Studio enhances brand with exclusive webinar

Post Office: Morson Digital Studio enhances brand with exclusive webinar

by | Feb 13, 2024

Post Office: Morson Digital Studio enhances brand with exclusive webinar

Morson Digital Studio helped enhance the Post Office’s employer brand with a speaking slot on an exclusive webinar from Bottomline and The CFO .

Morson Digital Studio helps business harness the power of digital to increase brand visibility and attract the best, most relevant talent for their organisation. In October, they secured a speaking opportunity for Post Office CFO Kathryn Sherratt on a webinar hosted by Bottomline and The CFO.

The webinar, ‘Navigating Cash Flow Visibility’, presented an effective way for the Post Office to articulate its employer brand, expertise and thought leadership capabilities and to reach the right people through a medium they were most likely to be engaging with.

Kathryn joined John Rodgers, Commercial Director at Bottomline, and Marie Andela, Finance Director at Hines, to address the hurdles financial leaders face when it comes to gaining comprehensive visibility into their organisation’s cash flow.

The trio covered the complexities arising from managing multiple banking portals, navigating disparate financial systems, and maintaining decentralised finance management across entities, and discussed both the power of data in driving financial decisions and the benefits of embracing a more agile finance system.

The compelling nature of the conversation led to high attendance, with an impressive retention rate of listeners throughout the webinar, with feedback suggesting attendees found the knowledge and insights shared by the speakers to be engaging and informative.

For the Post Office, the event also represented an opportunity to strengthen its employer brand, enhancing its reputation as a forward-thinking employer and showcasing its commitment to innovation and leadership. These outcomes were particularly important amidst recent challenges, which have led the business to focus on rebuilding confidence amongst stakeholders and the wider public and attracting top talent to usher in a period of transformation and growth.

Following the event, Kathryn commented:

​“I was delighted to participate in this webinar, which was impeccably well organised and managed. Opportunities like these are important for reaching people with specific skillsets who we know engage with this type of thought leadership content. It’s another example of how Morson helps ensures we have a voice in the right conversations, in the right places and at the right times.”

Securing airtime on webinars, podcasts and other channels is just one of the ways Morson Digital Studio provides its clients with marketing and communications support. For information on how to make your talent brand shine, get in touch with the team today by clicking here
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MORSON SERVICE HIGHLIGHTS

  • MSP
  • Pay rate benchmarking
  • PR and brand awareness
  • Technology

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    Skilled, high-volume recruitment with a streamlined process

    Skilled, high-volume recruitment with a streamlined process

    by | Jun 23, 2023

    Skilled, high-volume recruitment with a streamlined process

    A large European foodservice business supplying fresh, refrigerated, and frozen food products, as well as non-food products and supplies, to foodservice customers were facing increased demand for their services and needed to hire for large numbers of roles. Our vertical RPO solution was able to quickly scale to tackle the high-volume recruitment demand, using a number of channels to attract and deploy skilled workers.

    high volume recruitment

    The challenge

    With customers ranging from large leisure, pub, restaurant, hotel and contract catering groups to smaller businesses, including independent restaurants, hotels, fast food outlets, schools and hospitals, they needed an RPO that understood their needs and could deliver both HQ roles and high-volume recruitment.

    Seeking a strategic partner to implement a streamlined recruitment process while delivering highly qualified and skilled candidates, RP01 were selected as their partner of choice. Tasked to deliver a vertical RPO solution to meet their demand, RP01 also proposed bespoke digital candidate attraction solution which provided distinct added value.

    The solution

    RP01 supplied a complete resourcing service and redefined their talent strategy for HQ roles. This allowed for ‘switch on’ recruitment services for both HQ and corporate roles across the whole of the UK. The service included:

     

    • Immediate lead time
    • Digital candidate attraction for high volume roles
    • Dedicated talent partner
    • Support of our Morson recruitment specialists
    • Feature page hosted on www.morson.com
    • Social media advertising
    • Review of job specifications to maximise value positioning
    • Application of EDI best practice to all job adverts
    • Ex forces recruitment consultancy
    • Performance management of second tier and indemnifying further costs

    Results

    RP01’s bespoke vertical RPO solution completed go live in only 5 days.

    The customer benefited from a dedicated recruitment team successfully onboarded 70 candidates within 4 months, in an extremely competitive market, and had a 100% direct fill rate.

    Beyond just filling roles we supported ED&I efforts and recruitment of under-utilised talent pools such as ex-forces through a coordinated social media campaign and landing page created for ex-forces events that was accessible via QR code and led to increased applications from veterans.

    We also provided market insight around salary inflation to ensure that roles were competitive.

    Whether you’re an existing Morson client or looking to explore what a new relationship could look like, our suite of recruitment and complementary integrated services is available to businesses of all scales. From high volume recruitment to highly niche skills, Morson Group can support your people strategy and solve your challenges with our customisable service offering.

    If you have any questions, or would like to find out more, James Millward, Morson Head of Integrated Services, would love to hear from you, drop him a message at james.millward@morson.com.

    Tata Chemicals Europe: More than just a recruitment solution

    Tata Chemicals Europe: More than just a recruitment solution

    by | Mar 21, 2023

    Tata Chemicals Europe: More than just a recruitment solution

    At Morson Group we’re proud to offer a suite of talent, consultancy and technology services that go far beyond pure-play recruitment. One of our longest-standing MSP customers, pioneers of Vencuro and users of our employer branding and screening services, Tata Chemicals Europe (TCE) have enhanced their people strategy and talent processes by curating our services to meet their specific needs.

    manchester united rpo

    The background

    Tata Chemicals Europe is one of Europe’s leading producers of sodium carbonate, salt and sodium bicarbonate. They are a world-renowned brand who maintain family-friendly values to create a secure and comfortable working atmosphere. As such their values closely align with our own allowing us to build a solid relationship based on mutual respect and understanding.

    We have had a rolling MSP contract with Tata Chemicals Europe for over 10 years. Prior to that we were one of a number of suppliers, moving to the preferred supplier responsible for servicing three sites including head office. New projects including the largest carbon capture project in Europe mean that TCE require engineers with highly sought after, niche, technical skills. We recruit for the full scope of their needs from warehouse operatives all the way through to director level.

    Not only do we support Tata with volume and niche recruitment our partnership demonstrates the possibilities created by our range of added value services…

     

    Ian Hull, Morson executive manager

    “We’ve been working with Tata Chemicals Europe and their hiring community for many years and our trusted relationship runs through the veins of the company. Every hiring manager knows our dedicated team on a first name basis, and while I represent Morson, I feel very much part of the TCE team.

     

    The diverse range of services we provide to TCE, especially around technology, candidate screening and candidate attraction, have elevated, streamlined, and optimised the business’s hiring processes. We understand the most intricate details about their business and industry and work proactively to solve their challenges, adapting and scaling our solutions to their business needs. This enables TCE to see the true value in what we do and the benefits of a strategic recruitment partner.”

    The services

    Clients can pick and choose from our wide range of talent, consultancy and technology services depending on their specific needs or challenges from outsourced hiring, vetting, HR outsourcing, to employer brand building and digital health and safety technology.

    As well as a slick managed service which gives TCE a number of business benefits such as recruitment efficiencies and cost savings, Tata Chemicals Europe take a number of Morson services which add significant value to their operations.

     

    Vencuro | Talent Technology

    Tata Chemicals Europe were one of the original users of our talent management system, Vencuro, providing valuable feedback during the pilot stages of its development. Vencuro gives TCE visibility of their entire recruitment process and allows them to manage the candidate journey effectively as well as reporting on their business-specific KPIs.

    Vicky Watson, Head of HR | Tata Chemicals Europe:

    “The tailored online dashboards have not only improved our performance reporting capability but also our ability to analyse the direct and indirect cost savings our Morson managed service provides. The best bit is it is so simple to use – a few clicks and we have access to all our information requirements!”

    Morson Digital Studio

    At a peak in Tata’s development, they needed to hire more contract and permanent staff for their plant in Cheshire than ever before. To help them do this, we developed a branded careers portal and produced an on-site video series with photography that told their story across a range of channels – and significantly increased applications.

    Vicky Watson, Head of HR | Tata Chemicals Europe

    The Morson recruitment portal, where candidates can access our vacancies all in one place, was a fantastic piece of work by the Morson Digital Studio team. We have linked it to our website and are constantly impressed with the traffic and brand awareness it generates.

     

    Vetting & Screening

    Our screening service works in sync with our MSP as we perform pre-employment DBS checks, and legal and financial checks. By combining the two services we streamline the onboarding and vetting processes to reduce admin and mitigate risk for TCE. 2

    Originally this service was only requested for permanent members of staff but has more recently been rolled out to contract workers too.

     

    The future

    We are incredibly proud of our longstanding relationship with TCE and the bespoke people solutions we are able to provide for them.

    Karen Lounds, Business Services Director | Tata Chemicals Europe

    “Our relationship continually improves and in recent times, Morson have supported us to develop our marketing strategy for potential applicants, as well as building a recruitment microsite for us and even helped us develop our employee health and wellbeing offer, as well as support with GDPR. 

    There are many examples where the relationship goes beyond pure recruitment.  We see them as a partner to our business.”

    For our next venture we will be providing TCE with ED&I manager training and a standardised way of capturing diversity and inclusion metrics across its business. We are also investigating the benefits that our Fit For Work contractor engagement app could provide with a custom set up and trial.

    Over the course of our 20+ year relationship, Morson and Tata Chemicals Europe have developed beyond what could be considered a standard customer/provider service. We have built a true partnership, a two-way street where information and best practices are freely shared. Continuous improvement is a focus for both our businesses, and we are able to give and receive feedback honestly allowing us provide the best possible service.

    Whether you’re an existing Morson client or looking to explore what a new relationship could look like, our suite of integrated services is available to businesses of all scales. From global brands like Tata Chemical’s Europe to SMEs and start-ups, Morson Group can support your people strategy and solve your challenges with our customisable service offering.

    If you have any questions, or would like to find out more, James Millward, Morson Head of Integrated Services, would love to hear from you, drop him a message at james.millward@morson.com

    More of our work…

    UK Power Networks: supporting recruitment and EDI strategies

    UK Power Networks: supporting recruitment and EDI strategies

    by | Dec 6, 2022

    UK Power Networks: supporting recruitment and EDI strategies

    As part of a three-year, multi-million-pound contract, we will supply UK Power Networks with a strategic managed service provision (MSP). We’re delighted to offer our consultancy services to help UKPN source the right talent and achieve their ambitions.

    Morson will be responsible for developing an extensive and resilient talent pipeline, recruiting for roles at every level and for every division of the business. Our support will achieve cost efficiencies and improve the company’s employer and contractor value propositions.

    UK Power Networks wishes to attract candidates that are reflective of the communities it works in (London, the South East and East of England). We’ll call on our extensive EDI experience to attract more women, people of colour and those from disadvantaged backgrounds to apply for these opportunities. This will allow UKPN to level up its business and make the power and utilities market a more diverse place to work.

    Since establishing the partnership, Morson has already delivered:

    • bespoke training for hiring managers
    • diversity capture surveys
    • candidate research
    • mapping and role benchmarking
    • dual-branded candidate attraction campaigns and more.

    ​Jazz Chaggar, talent acquisition manager at UK Power Networks, said:

    ​Morson stood out for its expertise in engineering, power and utilities and their varied services. Through our robust procurement process we were able select a partner that understands our values and will drive initiatives that would create a thriving future.

     

    Diversity and inclusion isn’t a quick fix, and we want to work with Morson to influence the whole industry. Part of the strategy will be promoting the range of roles available to everyone – people of all backgrounds – to change deep-rooted perspectives and break down long-held barriers about what their careers have to look like. We are keen to see where Morson’s passion for EDI takes us.

    David Lynchehaun, group sales director at Morson Group, said:

    ​For UK Power Networks to achieve its ambitions, it requires a consultative approach to identify all the things that make it a great place to work – for everyone.

     

    The business has recognised its need to create a more diverse workforce that will appeal to the communities it works in. That requirement sits in the sweet spot of our expertise; our specialism is tapping into unlocked, and often unidentified, talent pools to source candidates who have a specific set of skills but who might normally be overlooked.

    We believe that diversity of thought promotes innovation by bringing multiple perspectives to discussions and decisions. We are committed to improving the diversity of our company and building inclusive cultures every day and are proud to offer ED&I consultancy services alongside our MSP solution.
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    MORSON SERVICE HIGHLIGHTS

    • Bespoke training for hiring managers
    • Diversity capture surveys
    • Candidate research
    • Mapping and role benchmarking
    • Dual-branded candidate attraction campaigns

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      Our Manchester United RPO: Inside the business of football

      Our Manchester United RPO: Inside the business of football

      by | Jun 17, 2021

      Our Manchester United RPO: Inside the business of football

      Find out how our Manchester United RPO enables one of the world’s most iconic brands to be the best both on and off the pitch.

      Beyond its superstar players lies a vast network of talented people who navigate the complexity of the Manchester United business model and the sheer scale of its operations to enable the club to continue delivering the true magic of the beautiful game and reaching millions of people around the globe…

      manchester united RPO

      The challenge

      Making this happen requires a talent partner so intrinsically linked that it blurs the lines between ‘them and us’ creating one united team. Their mantra is to attract, develop and retain a best-in-class workforce that sits behind the scenes and sets the club apart from its competition.

      Manchester United’s retained talent partner, RP01 – the Morson Group’s recruitment process outsourcing (RPO) delivery arm – needed to focus on developing the club’s employer brand, creating streamlined candidate journeys, evolving ED&I agendas and developing behavioural frameworks, all whilst delivering the plethora of diverse skills that the business requires.

      The Club also needed a partner who could support them through and intense period of change as they adapt to a new helix model of reporting and new operating models.

      The solution

      RP01 recruit for the full suite of roles available at Manchester United, from sports science roles and player care roles  that unique to football, to the Sponsor Servicing team that activate global partnerships. We also recruit for operational roles that enable successful matchday and tour experiences, core head office roles, commercial development, strategy and many more. The team cover recruitment at every level from interns right through to executive level hires.

      “You’ll struggle to find someone who doesn’t know the club’s name, yet what is a blessing can often be a barrier to those who don’t realise the huge infrastructure around the team. You don’t need to be an avid football fan to work at Manchester United; it’s our mission to recruit the best talent for the role. However, you can’t help but support the team, just as you would with any business you work for!

       

      We’ve recruited physios, software programmers, coaches, partnership leads, social media specialists, goalkeeping scouts, football analysts, fundraising executives and groundsmen. We’ve even recruited two seat fixers to maintain the 75,000 seats within Old Trafford.

       

      Understanding the nuances of every role has been critical to our success. From day one, our mission was to build mutually beneficial relationships across the entire business, not just with HR business partners and hiring managers, to understand how this unique puzzle pieces together. Hiring managers now come to us with every role, which is testament to the trust and autonomy of our relationships and having spent the time to get under the skin of the football industry.” 

      Being fully integrated into the People function allows us to understand the Club’s needs and tailor RP01’s service to meet these. We provide additional candidate attraction tools to access the widest possible range of potential applicants. Introducing video interviews at the initial stage of the process allows for efficient shortlisting to find the best candidates and bring their CVS’s to life.

      To ensure that we are providing an excellent service, we also regularly seek feedback from hiring managers via surveys to ensure that we continuously improving our service. Our Head of Candidate experience is focused on optimising the end-to-end hiring process for candidates, introducing digital products, enhanced communications, feedback surveys and an enhanced induction process. This ensured a positive and fair experience for each and every candidate regardless of the outcome.

      We have also introduced Manchester United to our Morson Screening service, which has enabled a streamlined and integrated hiring and screening service, providing consistency for both hiring managers and pending employees.

      Results

      RP01 have a direct fill rate of over 90%, but more than that we have created a strong relationship whereby Manchester United trust RP01 with highly confidential projects. RP01 are encouraging and promoting hiring managers to keep workforce diversity at the forefront of everything that they do, empowering them to think about the validity of the requirements they have and challenging the ‘this is the way we’ve always done it’ mentality. We would not be able to have this impact if we hadn’t built a trusting and equal partnership with the brand.

      Sarah McGuire, head of talent development and resourcing at Manchester United, added:

      We’ve been focused as a team to build relationships and centralise the talent function within the club, all whilst demonstrating our expertise and credentials by delivering a consistently excellent service that helped engage those within the club who didn’t necessarily understand the role of our partnership at the outset. RPO1 live and breathe the club’s brand and are our colleagues.

      This RPO has enabled us to work on developing a first-class recruitment service at the club, which also allows us to focus on the complete talent journey. Having tasked the RPO1 team to quickly fill a backlog of roles, combat costly agency fees and deliver value for money from day one, we’re now focused on adding layers to our partnership and building on this great foundation by developing the club’s employer brand.

       

      Football is king, which naturally garners the club’s priority focus and investment, but we’re now broadening our scope and taking our employer brand out to market by focusing on elevating candidate experiences, digitising the recruitment journey, proactively taking steps to continue diversifying our workforce, and building future-focussed pipelines of early talent at grass roots level. We’re adding value throughout the entire talent journey by working with hiring managers to attract the right people for long-term careers with the club and sharing the stories of our exceptional talent that sit behind the scenes.

      We’ve been supporting organisations, like Manchester United, for more than 50 years in sourcing the very best talent, overcoming their recruitment challenges and capitalising on new opportunities with innovative talent solutions.

      If you would like to find out more about our RPO solution provided by RP01 and how we can help your organisation transform through talent, get in touch with our RP01 director Sam Price, at sam.price@morson.com or visit www.rpo-one.com